The investment will enable Convesio to accelerate development of its unique container-based solution and continue to disrupt a market that is slow to innovate.
The round of funding was secured from a select group of private investors, some of whom had originally contributed to Convesio’s crowdfunding round in 2019, which raised over $1M from 800+ individual investors.
The decision to invest further stemmed from Convesio’s achievements over the past two years that have validated the platform’s capabilities, as well as the opportunities presented by a growing market where most of the competition still offer complex and costly solutions based on legacy technology.
“TLC Creative Services specializes in helping large enterprises with in-person and virtual events. Our virtual events business expanded rapidly, offering a customizable online meeting platform solution for corporate clients. On the hosting technology side, we tried many solutions before finding Convesio, including hosting our own servers on Amazon Web Services. These solutions promised scaling and performance, but we could not get any to deliver without significantly more overhead, complexity and costs. Convesio’s technology has completely streamlined our process for hosting flawless virtual events with thousands of attendees and their team of experts are on standby for real-time support during our live events, making everything run smoothly.”
Troy Chollar, President
Funding will allow Convesio to accelerate development, grow headcount and boost sales and marketing activities.
Scaling WordPress has never been simpler
The release of the third version of the platform last year represented the culmination of over three years of R & D and delivered Convesio’s original promise: to make Enterprise-grade WordPress hosting available to everyone.
Convesio is the only WordPress hosting provider to have productized scaling. Anyone can deploy a highly-scalable WordPress website in minutes, and not hours or days, which is the typical timeframe of a traditional VPS setup.
Thanks to its Docker-based architecture and easy to use dashboard, customers can configure auto scaling by setting the minimum and maximum number of containers for their website to run on. Convesio will deploy and remove additional ones automatically depending on the required resources, with a load balancer sharing traffic evenly across each.
Optionally, more advanced users can set custom threshold values that trigger scaling events. These are based on different combinations of CPU, Memory and PHP Worker usage.
Performance at scale
As the industry is becoming increasingly focused on page load speed hosting providers claim to be faster than everyone else. However, published tests and reviews typically don’t factor in a key variable: load. Results look very different where there are hundreds or thousands of visitors navigating and transacting on a website concurrently.
Convesio was architected to deliver a consistently fast experience irrespective of the load, and solves business-critical challenges of scaling WordPress:
- eCommerce – handling expected or unexpected surges in traffic, whether it’s a Black Friday type of event, a flash sale or a campaign gone viral. Convesio keeps WooCommerce running fast at all times.
- eLearning – where an LMS needs additional grunt as large numbers of users sign up, login and request content, but only on certain days and times of the day. Only paying for extra capacity when it’s needed.
- Virtual events – Convesio automatically scales resources as attendees join and leave live events, whether there are hundreds or thousands participants at any one given time.
- Online publications – Convesio helps the UX of high-traffic publications and media sites stay consistently fast for both website visitors and the editorial staff drafting, editing and publishing content in WordPress Admin.
- Scales ups and larger businesses – Requiring a solid foundation to future-proof their hosting requirements on.
Convesio delivers peace of mind too, as Vito Peleg of the Atarim Web Agency Summit can attest:
“Running the biggest virtual summit in the WordPress space was a challenge! When we held our first event the system even crashed on the first day, as we were not expecting so many people to join. We learnt our lesson for the next event and Convesio’s team helped us set things up right from the get go and the whole thing, start to finish ran extremely smooth, with 2x the requests we had the year before.”
Convesio was able to handle 2M+ requests to 6K visitors from 91 countries in two days without a glitch and Vito was able to focus 100% on running the event.
Scaling down costs
Convesio replaces the need for complex and costly solutions by offering Enterprise-grade availability and scalability ‘at the click of a button’.
Its true elastic scaling capability is significantly cheaper than its direct competitors – Enterprise WordPress hosts, or Big Cloud providers such as AWS and Google Cloud – that offer solutions costing tens of thousands of dollars in set up, administration and annual maintenance.
Furthermore, customers only pay for extra resources when they are needed resulting in a significant cost saving.
Tom Fanell, Convesio’s CEO, explains the benefit auto scaling has on pricing:
“Traditional hosts put you on a plan to handle the highest level of resources your website needs, even if you only need them 5 hours a month. It’s like leasing a Ferrari to use it for your daily commuting because you also take it to the track for a few laps once a month. With Convesio you get a Honda Civic to drive to the supermarket, which transforms into a BMW 5 Series for longer rides and a Ferrari for your track days. And back to the Honda for school runs.”
A new benchmark for the industry
Convesio’s container-based WordPress hosting platform represents the type of innovation that helps the WordPress economy thrive in an increasingly competitive market.
By solving WordPress scalability challenges Convesio empowers growing businesses with the same fire-power as competitors many times their size, an outcome that is closely aligned with WordPress’ own mission to democratize publishing.
The $5M investment will allow Convesio to accelerate development and grow faster, providing more resources and tools to its customers to do the same.
Convesio uses Docker technology that offers a number of advantages over the traditional VPS stack. Docker containers are leaner, more portable and less dependent on hardware, which is why the likes of Spotify, Netflix and Lyft use them for faster and more efficient delivery of their applications.
Thanks to containerization, Convesio is able to achieve true elastic scaling, both vertically and horizontally. This means that during scaling events new instances of WordPress can be deployed on different servers and not limited by hardware capacity.
Convesio’s innovative platform is complemented by a team of developers and engineers with many years of experience in scaling WordPress.
To learn more visit: convesio.com
Elizabeth Bochner, COO