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Introducing Growmatik AI: A new era of simplified and intelligent digital marketing

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This blog post is from the archived Growmatik.ai blog. In 2024, Convesio acquired Growmatik and re-launched it as ConvesioConvert. Learn more about ConvesioConvert.

Since its inception, Growmatik has been committed to enabling businesses of all types to engage in smart marketing without requiring coding skills, expending minimal effort, and at an affordable cost.

From the earliest stages of Growmatik’s ideation, we have recognized the potential of artificial intelligence as an optimal means to achieve our mission. AI can facilitate making informed decisions, automate marketing tasks, and swiftly analyze marketing performance, offering significant benefits to our users.

Through the initial phases of building the marketing automation infrastructure, incorporating user feedback to enrich our product, we are now confident that Growmatik has achieved a level where the power of AI can significantly augment and enhance our users’ marketing efforts in every way.

How can AI revolutionize smart marketing automation?

Data collection and analysis, as well as executing numerous tasks, are major challenges for digital marketers and business owners.

Artificial intelligence intersects with these two crucial factors: it excels in collecting and processing data and can flawlessly perform large batches of tasks as requested.

Data processing and analytics

Picture AI monitoring your website activity, campaign performance, and audience behavior, converting them into actionable items, without the need for you to scrutinize analytics and try to derive insights. This is a daunting task for many marketers and business owners.

Campaign execution and maintenance

Once data processing is complete, the next step is to create segments, generate marketing campaigns with relevant content, and launch and maintain these campaigns at the right time. This step is also susceptible to delays and mistakes when performed by humans.

When implemented and prioritized effectively, artificial intelligence can significantly simplify these responsibilities for digital marketers and business owners. This is where Growmatik AI takes the lead!

Introducing Growmatik AI: A new era of simplified and intelligent digital marketing

We are delighted to announce the launch of Growmatik AI, marking a significant milestone in smart marketing automation and furthering our mission of enabling fast, efficient, and informed digital marketing.

Growmatik AI is not merely a one-off feature but a pivotal component of our product that streamlines marketing automation.

Today marks the initial phase of Growmatik AI, starting with AI-based text generation. 

Initially, Growmatik AI will feature AI-based text generation. However, this is only the beginning, as more AI-based features are in the pipeline for future phases. These features will enhance various aspects of the product, from smart marketing recommendations to campaign design and analytics, and beyond.

Let Growmatik AI create your marketing copy!

Growmatik’s content generation AI empowers users to swiftly and effortlessly create new marketing text or enhance existing content.

Using Growmatik’s generative AI, users can generate marketing copy for campaigns, emails, popups, and other marketing materials based on their specified criteria and preferences.

 
 

With this feature, Growmatik users will be able to create textual marketing content in a fraction of the time it would typically take.

The AI-powered content generation feature will be available within the “text” element across different parts of Growmatik, including the email builder, the popup builder, and the form builder.

Generate marketing content with Growmatik AI

To use Growmatik AI to generate marketing content within one of Growmatik’s content builders (email, popup, form), follow these steps:

  1. Click on the “+” button anywhere inside the canvas and select “text.”
  2. From the right sidebar next to the text element block, click on the new AI icon (magic sparks!)
  3. In the panel that opens on the right-hand side, enter the topic or subject you’d like Growmatik AI to write about and click “generate.”

    There are plenty of subjects you can ask the AI to write about but here are a few examples:
  • Write a product announcement email
  • Write an email about a promo campaign with no more than 100 words
  • Write a product announcement email with a casual tone
  • Write email subject for a webinar invitation email
  • Write an email offering a personalized discount for customer 
  • Write a Happy Birthday message
  • Write about a Valentine’s Day promo campaign with 2 paragraphs 
  • Write a email subject for a customer recovery email
  • Write a follow up email with a friendly tone
  • Write a customer onboarding email copy
  1. Growmatik AI will generate text based on the criteria defined in the ‘generated by AI’ box.
  2. You can fine-tune the generated text using the suggested action buttons such as improving language, making it shorter or longer, simplifying language, or changing the tone. 
  3. Once you have made the necessary modifications, click on the “Use Text” button to insert the final text in the canvas.

Improve existing textual content with Growmatik AI

Growmatik AI can be used not only for writing new text but also for improving existing content. This feature can be especially useful when you don’t want to rely solely on AI to write your entire text, but rather use it to enhance specific parts of your marketing copy.

To use this feature, simply select an existing text inside one of Growmatik’s builders and click on the AI button.

You can then use one of the following controls to improve your text:

  • Improve Language: Enhances the language and grammar.
  • Make Shorter: Condenses the generated text.
  • Make Longer: Expands on the generated text to make it longer.
  • Simplify Language: Simplifies the language to make it easier to understand.
  • Change Tone: Alters the tone of the generated text to one of the following options: Professional, Casual, Straightforward, Confident, or Friendly.

This is only the beginning!

AI is a powerful and rapidly evolving technology that has the potential to transform every aspect of businesses. With the release of Growmatik AI’s first phase, ‘Growmatik content generation’, we are excited to embark on a journey to make marketing and AI work together seamlessly.

However, this is just the start, and we have many more exciting AI features in the pipeline. For instance, incorporating AI-based suggestions for not only textual content but also imagery and design or smart analytics watch that will monitor your audience’s activity and provide critical insights and actionable recommendations.

These exciting features are already under development and will be released in the coming stages of Growmatik AI.

We would love to hear your thoughts on the Growmatik AI and how it can help you improve your marketing and grow your business. Please share your experiences with the new AI content generator feature and let us know what other AI capabilities we should add to Growmatik next.

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